Eloqua to Oracle Sales Cloud (OSC) Integration

Clean, Native, Reliable

Native Eloqua–Oracle Sales Cloud Integration

Oracle Eloqua integrates directly with Oracle Sales Cloud through a native Eloqua app, enabling powerful marketing and sales alignment - without middleware, APIs, or third-party tools.

Our three-week sprint-based approach ensures your Eloqua and Oracle Sales Cloud platforms are tightly aligned - supporting lead generation, sales collaboration, and real-time ROI tracking from day one.

We achieve this speed by using a pre-built, off-the-shelf integration framework tailored to your exact CRM configuration. Because our team exclusively handles Eloqua integrations, setup is second nature - giving you confidence that every field, campaign, and report is configured for long-term success.

Deeply Integrated Suite

Native Oracle-to-Oracle Advantage

Oracle Sales Cloud is part of the broader Oracle CX suite - making integration with Eloqua more seamless, but also more complex if done incorrectly.

What sets it apart:

• Shared data models: Eloqua and Sales Cloud share Oracle-native architecture
• Role-based permissions: Sync must respect user-level access
• Lead, Contact, and Account logic: Designed with enterprise sales complexity in mind
• Embedded Oracle Intelligence: Opportunity scoring and insights must align
• Cloud-native scalability: Works best when configured with native Eloqua app workflows

Eloqua’s Oracle Sales Cloud integration app is powerful - but it demands experienced implementation.

Plan, Build, Deliver

Three Weeks to Integration

We follow a proven sprint-based model designed specifically for Eloqua-to-Oracle Sales Cloud integrations. Each sprint stage is clearly defined, helping your team track progress, minimize disruption, and realize value fast. This isn’t experimentation - it’s a repeatable method crafted by experts who live and breathe Eloqua integrations.

Connect, Map, Govern

Week 1: Strategy & Setup

• Securely connect Eloqua to Oracle Sales Cloud using the native Eloqua app
• Identify sync direction and key data flows (e.g., Leads, Contacts, Accounts)
• Map standard and custom fields across both platforms
• Define sync rules, frequency, and governance processes
• Align lead stages with Eloqua programs and Oracle Sales workflows

By the end of week 1 you will have a secure CRM connection, approved field mapping, sync strategy documentation

Test, Tune, Confirm

Week 2: Build & Validate

• Build and test syncs for Leads, Contacts, Accounts, and Opportunities
• Configure lead scoring and campaign membership logic
• Validate record deduplication and field population
• QA with sample records and error logging enabled
• Review sync timing and logic with stakeholders

By the end of week 2 you will have a full sync working in both directions, leads and contacts syncing cleanly, campaign data flowing into Oracle Sales Cloud

Deploy, Train, Monitor

Week 3: Launch & Enable

• Deploy active sync and enable automation flows
• Train sales and marketing teams on how Eloqua feeds Oracle Sales Cloud
• Build dashboards for sync status, errors, and campaign attribution
• Finalise documentation and post-launch monitoring setup
• Enable alerts and escalation for sync errors

By the end of week 3 you will be able go-live with active campaigns, attribution & pipeline reporting in place and trained users across Marketing & Sales

Focused. Experienced. Platform-Specific.

We Specialise in Eloqua Integrations - Done the Right Way

We’re not a generalist agency. We don’t touch middleware. We don’t “figure it out as we go.”

We specialise in Eloqua integrations and use only the official Eloqua integration apps to deliver clean, secure, and scalable results.

• No middleware. No connectors. No duct tape.
• We follow a repeatable 3-week sprint process
• We’ve worked with SaaS, B2B tech, manufacturing, and global enterprise teams
• You’ll get structured enablement, error handling, and reporting
• Our team includes certified Eloqua experts and proven Oracle Sales Cloud veterans

Let’s connect your Eloqua and Oracle Sales Cloud the right way - starting now.