Eloqua 24D Release

Oracle Eloqua continues its steady evolution with the 24D release, offering practical improvements for both everyday users and technical admins. This update builds on core foundations—usability, data governance, and API efficiency—while continuing to advance the Redwood Experience across key touchpoints. Whether you’re deep in the platform daily or managing at scale, there’s something in this release to make your work easier.

Refined. Familiar. Focused.

Redwood Continues to Expand

The Redwood Experience gets another boost in 24D. This time, enhancements include:

• Program Canvas Step Labels: Cleaner visibility into each step.
• Redwood-style email preview: Bringing consistency to testing workflows.
• Modern look for reports and contact views: Sharper interfaces, better usability.

Controlled. Secure. Smarter.

Improved Security for Generative AI

Oracle has added more governance around the use of Generative AI within Eloqua. This is critical for enterprise clients working in regulated industries or with sensitive data.

• Admins can now restrict access to AI-powered copy suggestions and subject line generators.
• These controls are available under user roles and security settings.
• Gives legal/compliance teams more confidence when enabling AI features across regions or business units.

Automated. Lean. Safe.

Cleaner Custom Objects with New Rules

A long-requested feature has now reached General Availability: the ability to automatically delete linked Custom Object records when a contact is deleted.

• Helps maintain data hygiene without needing external scripts or integrations.
• Prevents bloat from abandoned records that no longer have value.
• Useful for industries with strict data retention or GDPR compliance policies.
• Controlled via Custom Object settings at the admin level.

Speed. Stability. Scale.

Faster Bulk API Performance

Performance tuning continues for Eloqua’s backend services. In this release:

• Faster responses from Bulk API endpoints when exporting large sets of app activities.
• New support for filtering by campaignId in app activity exports.
• Especially helpful for those running large, integrated reporting systems outside of Eloqua.
• Improved error messages for failed requests—making debugging easier for developers.

Clarity. Actionable. Custom.

Insight Reporting Improvements

A long-requested feature has now reached General Availability: the ability to automatically delete linked Custom Object records when a contact is deleted.

• New email and form submission metrics to drill into specific campaign interactions.
• Enhanced filtering capabilities for date ranges and field-level segmentation.
• Greater consistency in naming conventions across reporting views.
• More real-time availability for high-volume assets, especially on triggered sends.

Developer. Friendly. Flexible.

Enhanced App Development Tools

For Eloqua app developers and systems integrators, 24D introduces improvements to streamline app deployment and debugging:

• Updated SDKs with more verbose logging for app activity and errors.
• Easier OAuth flow testing during app development.
• Enhanced support for app compatibility with Redwood-styled interfaces.
• Minor updates to the app manifest schema for better control over action types.

Polished. Practical. Progressing.

Final Thoughts: Why 25A Matters

Eloqua 24D is a release that reflects Oracle's consistent investment in user-friendly design, smart automation, and enterprise-scale reliability. The updates might not be flashy—but they are exactly what seasoned users have asked for.

Whether it’s deleting stale Custom Object records, filtering API exports more precisely, or rolling out Redwood improvements across more screens, these changes make daily use smoother and operations cleaner.

If your team hasn’t already started using Redwood, or if you haven’t reviewed your custom object cleanup rules, now is a great time to take stock. This release is about small, thoughtful shifts that add up to a more elegant experience.